Cope Now scaled fast and lean on Healthie's foundation
A company stood up fast in a nascent industry without the cost of an in-house tech team or third-party organization.
Cope Now went live quickly, despite having no prior experience with EHR infrastructure and no in-house engineering team. Running lean, the company has already mapped an aggressive growth trajectory built entirely on Healthie's foundation.
- $100K-$250K in annual savings versus outsourcing the tech stack and clinician network to a third-party organization
- Expecting to expand their footprint to 50 states by year's end
- Built-in chat function enables fast, direct patient-provider communication, critical for a new category of care where patients have a lot of questions
"Healthie lets us scale like a much bigger company, without the headcount or the price tag of one." –Priyanka Sharma, Ph.D., Co-founder of Cope Now
Cope Now needed infrastructure to support a novel category of prescription compounded cannabis medicine
The majority of integrators and platforms were hesitant to invest the effort a nascent industry requires.
Launching the first prescription cannabis telehealth service in the US meant Cope Now had little precedent for what to look for in digital health infrastructure. Priyanka Sharma, Ph.D., Co-founder, had already co-founded Kazmira Therapeutics, Kazmira Pharmacy & 1Cannabis education platform, having been at the forefront of new industries by manufacturing cannabinoid formulations and fulfilling clinician-directed prescriptions.
The team's first instinct was to hire a third-party organization to handle the tech stack, clinician network, and patient intake funnels. However, that path led to resistance as these telehealth partners were hesitant to engage, wary of cannabis as a novel and unsettled corner of healthcare. Demand for her other two businesses, however, proved that patient demand existed and that providers recognized the value of this medicine. She knew she needed to build her own network, and in doing so learned that several major players ran on Healthie.
Sharma didn't bother with traditional EHRs or other options; Healthie had proven itself forward-thinking and innovative. As she put it: "Every single person that I spoke to within Healthie was so accepting of cannabis medicine and the need for patients to access it through telehealth. Not a single person made a determination that our CBD offering is anything other than medicine being provided to patients."
Healthie became Cope Now's infrastructure to launch and scale
One platform, rich with integrations provides Cope Now with an affordable, full tech stack.
Healthie became the infrastructure Cope Now built its business on. The platform's scheduling, patient records structure, and built-in chat function gave the team a foundation it couldn't have replicated from scratch.
A white-labeled mobile app enables Cope Now to present a branded patient experience while running on Healthie underneath, and AI Scribe is already in use among nurse practitioners.
Integrations with Fullscript, Rupa Health, and DoseSpot made lab work and prescribing simple to stand up rather than build in-house.
For a company navigating a nascent industry, one platform rich with integrations meant clinical and operational teams could stay focused on patient care instead of managing multiple systems or paying the steep fees that come with outsourcing the full tech stack and clinician network to a third-party organization.
